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- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Easy to use, lots of features for the cost
Love it, we evaluate annually and it continues to be the best bang for the buck, plus they keep adding features which is great.
Vorteile
Omnisend has been a great ESP solution for my business. I have used several marketing & digital platforms in my professions career and overall, the ease of use and features for the cost are outstanding.
Nachteile
Inability to have more custom landing pages and use custom domains for landing pages
Warum Omnisend gewählt wurde
Mailchimp stopped being integrated with Shopify and that’s the #1 requirement for usZuvor genutzte Software
MailchimpGründe für den Wechsel zu Omnisend
Seemed robust for the cost and it has only gotten betterAntwort von Omnisend
Thank you so much for sharing your experience! We’re thrilled that Omnisend has been a great fit for your business and that you’re finding our features to offer excellent value. We appreciate your feedback on custom landing pages, it’s always helpful as we continue to enhance the platform. We’re committed to adding more features and making your experience even better each year. If you ever need assistance with anything, don’t hesitate to reach out!
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Easy-to-use Email Platform for Ecoms
Overall, it's a great tool with very clean and intuitive UI. Campaign creation, automation creation and data dashboards are pretty neat and easy to use
Vorteile
It is very user-friendly and has intuitive and easy-to-use interface. Campaigns and automations are easy to create and launch without much clutter
Nachteile
It's integration part. It cannot integrate with most of the data analysis tools like TripleWhale or Glew for data analytics purposes which is very crucial
Antwort von Omnisend
Thank you for the great feedback! We’re thrilled that you find our platform user-friendly and enjoy the clean UI for campaigns and automations. We appreciate your input on integrations with data tools—our team is always looking to expand compatibility. Thanks for choosing Omnisend for your ecom needs! 😊
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Most Definitely Recommend!
Overally a very good experience with Omnisend and I've recommended it to many people who are looking for alternatives to some of the more common but more expensive solutions.
Vorteile
Super simple to use and very well priced. Support is always helpful too.
Nachteile
No cons at the moment. I get exactly what I need from an email marketing platform.
Antwort von Omnisend
Thanks for the glowing recommendation! 😊 We’re thrilled to hear you find Omnisend easy to use and well-priced. It’s great to know we’re hitting the mark for you! If you ever need anything, just give us a shout. Cheers to more successful email campaigns ahead! 🎉

- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Monatlich für Mehr als 1 Jahr genutzt
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Easy to use and affordable email marketing platform
My experience with Omnisend has been very positive. It's easy to use, has all of the important features that I'm looking for, and the plans are affordable for a small business owner
Vorteile
Easy to use and plans are affordable, and has good functionality
Nachteile
Have to purchase additional credits to send SMS messages.
In Betracht gezogene Alternativen
KlaviyoWarum Omnisend gewählt wurde
More automation features are available through OmnisendZuvor genutzte Software
MailchimpGründe für den Wechsel zu Omnisend
I found that Omnisend was more affordable.Antwort von Omnisend
Thank you for the positive review! We’re so glad to hear that Omnisend’s features and affordability are a great fit for your business. We appreciate the feedback on SMS credits, and we’re always here to help you make the most of our tools. Thanks for choosing Omnisend! 😊
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Lots of features, great integration with Shopify
Vorteile
I love all the tools for seeing how the email, texts, and automations are working. On the rare occasions I've needed support, it was prompt and friendly.
Nachteile
If I'm picky, I would always like more tools for email layout, but the current iteration works really well.
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Täglich für Mehr als 2 Jahre genutzt
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Great App
So far it's been very positive, the customer service team rocks!
Vorteile
Helps me easily reach my customers in each step of their purchasing journey.
Nachteile
Integrating certain software, creating segments
In Betracht gezogene Alternativen
KlaviyoWarum Omnisend gewählt wurde
A more robust system.Zuvor genutzte Software
MailchimpGründe für den Wechsel zu Omnisend
Klaviyo was too complicated.- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Täglich für Mehr als 2 Jahre genutzt
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Easy to use product
Easy to use
Vorteile
I like the drag and drop feature inside the email templates
Nachteile
The ability to add any amount of money for subscription vs a set price
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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CRYSTAL COSMETICS Omnisend feedback
Complete e-commerce/newsletter/automation tool for us. We really appreciate.
Vorteile
E-mail planning, automation and forms are greatly appreciated
Nachteile
While the SMS feature is good, for it to work properly (and reason why we don't currently use it) is that the phone number has to be as local as possible. For Baltic state customers to receive number from US seems immediately suspicious compared to message from local or neighboring countries.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Great but Pricey
Great although pricey
Vorteile
They have a complete suite for a small ecommerce outfit like us. I hope they can make this service more affordable as I am sure may will adopt if they lower the cost down. Otherwise, they are a great platform which helps ecommerce SMB.
Nachteile
Email marketing and contact AI management
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Great for Email Marketing for Small Businesses
Vorteile
Features are easy to use and the templates available are customizable.
Nachteile
Having the capability to create an email with video regardless of package would be a plus.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Great all-in-one app
Vorteile
I love the Live View so that I can see which products are being removed from the cart most often. I also love how easy it is to set up my marketing automations. Super user-friendly!
Nachteile
I wish it would allow you to create a custom e-mail template that you can use to create future campaigns. I end up having to start from scratch every time.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Very good product
Vorteile
Everything is easy to use. Navigation is easy. Templates are great. Good clients services.
Nachteile
Would like a dashboard of more stats, or a possibility to create custom dashboard.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Switched after trying out many other softwares! Cheapest, best option out there!
Vorteile
Has all of the features I need, inexpensive compared to other options, has beautiful and easy to use templates, easy scheduling options, love the email + SMS two in one options
Nachteile
Their spam alerts can trigger (they only send you an email and useful ways on lowering it) at a low rate. They say to aim to keep it below 1% but a few other softwares say to aim to keep it below 1.5% which is a bit more comfortable and doesn't any confusion.

- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Täglich für 1-5 Monate genutzt
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Perfect platform for ecommerce email marketing
customer support is always prompt and responsive!
Vorteile
automated features, templates tailored to ecommerce-use, prompt customer support. already recommended it to a couple friends who are looking to start their own online store.
Nachteile
would love to have an automated workflow for customers to sign up for out-of-stock items and receive an email notification once it's back in stock.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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My favorite App
The email campaign functionality of this app goes perfect with what I am trying to accomplish. I always get conversions when I send out campaigns.
Vorteile
This is the only app that I have that pays for itself with little maintenance!
Nachteile
The only real con, if you had to call it that, is that you have to pay to use all of the features. However, It is well worth it for the value and pays for itself.
- Branche: Kosmetik
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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My experience was ambiguous
Vorteile
Lower pricing vs another large ESP. Customer support is available 24 hours. Small features like pre-customized buttons that I can then add without needing to customize every time make work more efficient.
Nachteile
A lot of little features that I miss from using their competitor ESP. But the biggest issue is that they pause your account if you get a lot of unsubscribes. While this is important that they red-flag it, it's very annoying that you are not the decision-maker and can't even get the metrics from them for what caused the pause.
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für Mehr als 2 Jahre genutzt
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Great Software
Vorteile
User friendly. I like that there are prebuilt templates.
Nachteile
Price increase. I wish the stock photos where better or available
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Great Product!!!
We are solving our conversion rates on customers that may have left their shopping cart abandoned.
Vorteile
We Love the Email Marketing. Very user friend and easy to setup.
Nachteile
The Pricing could be a little better. Hopefully they'll change it soon.
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für Kostenlose Testversion genutzt
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From a Small Business Owner
I wish there was a survey option with the free version, or maybe I didn't take advantage of it if there is one. However, if it is included in the paid version I would surely buy. It's important to collect feedback from customers to make sure your emails aren't annoying or to overall see their review and what they expect from your company.
Vorteile
I liked the professional templates that helped me achieve the EXACT look I was going for. Literally I drew up my thoughts, checked out their template, and there was the one I needed. If I wanted I could easily add pictures and links and move their template around to suit my needs. I also like the stats it sends you such as who clicked, who shopped, how much money was made, etc.
Nachteile
Starting out I was a BIT confused, but after playing with it and launching demos to see how my tweaking was actually panning out I was able to achieve the look I desired. It is SO customizable, sometimes that can be confusing for non-tech savvy people such as myself. But again, after playing with it that all changed and now I can make an email in 15-20 minutes and schedule it to send out when I'm ready.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Nice Idea, a bit oversold
Vorteile
We like the ease of automation and workflow
Nachteile
We switched from mailchimp to start SMS marketing, but there is not way to convert existing subscribers to sms marketing without manually going in and deleting thousands of phone numbers by hand. Numerous calls with support yielded no better results so we took the sms marketing off our account.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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It's great!
Good. I recommend this to small business owners who don't have a huge marketing budget.
Vorteile
Omnisend is easy to use and there isn't a very huge learning curve either. Also it has lots of pretty inbuild themes that I felt mailchimp lacked. Mailchimp themes are basic and are nice too. Omnisend has prettier and more aesthetic themes.
Nachteile
You can only send out 2000 free emails in a single day which makes sense on the free version. You can always schedule 2000 emails per day to overcome the limit though!
- Branche: Kosmetik
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Great Email Marketing solution
Vorteile
Omnisend was integrated with Shopify and it works well (client synchronization, sales...). I liked the campain editor, segmentation, automation
Nachteile
I would have liked a solution translated into French. It lacks a bit of customization option in popup forms
- Branche: Kosmetik
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Not the easiest or most pleasing software
Vorteile
The analytics of the campaign are clear.
Nachteile
Get a lot of messages from their customer service.
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für 6-12 Monate genutzt
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AMAZING
I have a great marketing tool to help me gain new costumers.
Vorteile
I like that you can create amazing content even when you don't have a paid plan.
Nachteile
I love everything, there's actually noting bad to say!

- Branche: Kosmetik
- Unternehmensgröße: 51–200 Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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Easy to use
very easy to use, great web marketing tool
Vorteile
Very easy to use, instant get ROI. great features
Nachteile
no Swedish customer support. otherwise all good
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Great!
Great app! Especially like the booster feature
Vorteile
Easy to use. Well designed. Great reporting.
Nachteile
Could use some more fonts...............
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Very useful platform
Vorteile
Easy to navigate
Many themes for customization
Allows me to track the effectiveness of my emails and campaigns
Nachteile
Sometimes emails send without the font I chose
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Weitere für 6-12 Monate genutzt
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pretty good
Vorteile
its very simple to create an email blast with interactive templates and ways to showcase your products
Nachteile
figuring out the texting system and not all of my collected emails were synced.
- Branche: Kosmetik
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für Kostenlose Testversion genutzt
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very easy and useful. absolutely needed software!
Vorteile
to compare with other similar app, this is best software I can tell. very easy to use without instruction. not complicated. clearly defined what it can do. automation function is very useful and easy to create email campaign as well. And one of best is free for starter. I will definitely keep using this software!!
Nachteile
would like to be able to edit scheduled campaign without cancel the schedule but it is not big deal.
Actually, there isn't any cons for me
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für Kostenlose Testversion genutzt
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Omnisend was exactly what we were looking for!
Vorteile
Omnisend makes creating a newsletter or email ad an absolute snap to do! I was worried that creating one would require learning HTML or another type of coding, and thankfully we found Omnisend and it eliminates the need for that. With just a few easy clicks we had a professional looking newsletter created and sent off to our customers. Couldn't be happier!
Nachteile
There is very little to dislike about Omnisend. Can't think of anything at this point!
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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My Review
I do really like it so far. I used another tool before Omnisend and I'm glad I switched over!
Vorteile
I like that there are workflow templates for you to follow.
Nachteile
Sometimes when customizing your templates, it can get a little confusing.
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Great to use
It allows us to quickly upload new email address with ease and create simple but effective emails.
Vorteile
It's easy to use and very easy to import new customer lists from trade shows and retail shows.
Nachteile
It is somewhat limited on options so it that limits some options
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Monatlich für 1-5 Monate genutzt
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Omnisend
It's been great so far, really appreciate the ease of use of Omnisend.
Vorteile
Interface is easy to use and the emails come out looking so professional and beautiful! Makes marketing easier and less time consuming which gives me more time to focus on my customers.
Nachteile
Has all the features and functions I need!
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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User Friendly App
Vorteile
I love that I can select products directly from my website that I want to use in my customer emails. This feature is one of the best thing added to this app.
Nachteile
I wish there was a way to do customer surveys which would allow the customer to provide feedback and comments
- Branche: Kosmetik
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Kostenlose Testversion genutzt
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Helped My Business a lot!
Vorteile
It was easy to learn, easy to use, and I was able to understand how the entire software worked very quickly.
Nachteile
There were a lot of emails that were sent out that were immediately sent to people's spam folders.
- Branche: Kosmetik
- Unternehmensgröße: Selbstständig
- Monatlich für Kostenlose Testversion genutzt
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Omnisend Review
Vorteile
Great way to reach my clients and get back to them by a newsletter. Perfect that it is combined with shopify.
Nachteile
kind of not user friendly. sometimes i had to re do the same action a few times because i was not sure it was valid.