Mailchimp

Vorteile

Immer noch ein attraktiver Free-Tarif für 500 Abonnenten mit 1000 Mails/Monat – also 2x versenden bei vollem Verteiler. Was auch immer noch super ist, ist die Möglichkeit, Landingpages direkt in Mailchimp zu erstellen.

Nachteile

Die Oberfläche ist tlw. recht verschachtelt – aber das bekommen andere Anbieter auch nicht viel besser hin.

Vorteile

Gutes Einsteigertool, dass die Bedinung einfach macht.

Nachteile

Segemente und ein wenig zu viele Features.

Vorteile

Am besten gefällt mir die einfache Bedienung durch Drag and Drop. Dies ermöglicht eine schnelle Einarbeitung von neuen Mitarbeitern mit dem Tool.

Nachteile

Keine Anmerkungen. Alles gefällt mir gut.

Vorteile

einfache Installation und Bedienung in Wordpress, es gibt auch eine Free-Version, Webseite in deutsch mit guten Anleitungen, hübsche Auswerte-Funktionen

Nachteile

Synchronisation klappt leider nicht immer

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Mailchimp

Vorteile

Mir gefällt es, wie einfach wir Marketing-E-Mails mit benutzerdefinierten Mailinglisten machen und verwalten konnten, und diese Software hilft uns, mit unseren Kunden in Kontakt zu treten und unseren Produktverkauf zu verbessern.

Nachteile

Für uns keine Nachteile, wir können genau das machen was wir brauchen

Vorteile

Das man kostenlos starten kann und für eine kleine Liste Ideal.

Nachteile

Die Handhabung ist lernintensiv und man muss sich schon damit auseinandersetzen.

Vorteile

- einfaches Monitoring der täglichen send outs
- Anbindung an Mailchimp

Nachteile

- schlechte Analyseoptionen
- OR und CR werden nur 30 Tage gespeichert
- Kundenservice nur per Mail erreichbar; reagiert nur sehr langsam, selbst bei absolut zeitkritischen Themen; CS sitzt in den USA und beginnt Arbeit erst 13 Uhr deutscher Zeit
- keine optimale Usability
- Suchfunktion funktioniert nicht immer
- Tracking funktioniert nicht problemlos
- IP Pool wird nicht optimal überwacht, bei shared IP kam es allein dieses Mal zwei Mal zu deliverability Problemen

Vorteile

Mailchimp ist in unser CRM-System Daylite integrierbar.

Nachteile

Es werden sehr viele Funktionen angeboten, welch über die Hauptnutzung des E-Mail-Marketing hinausgehen.

Vorteile

Mailchimp ist das einfachste Newsletter-Programm, das ich kenne. Insbesondere der Editor macht es einem sehr einfach, ansprechende Newsletter zu gestalten.

Nachteile

In Punkto Datenschutz ist das Programm für Anwender in Deutschland nicht unbedingt die erste Wahl, hier gibt es mittlerweile bessere Alternativen mit einem vergleichbaren Funktionsumfang.

Vorteile

It has free plan suitable for small business. The operation is very simple and intuitive. You could design workflows for CRM marketing without checking time to time and send separately to each customers.

Nachteile

The price gets much higher when your customer list gets increased.

Vorteile

I like having all of my contacts in once place, and it keep track of my newsletters, plus it integrates with social media like Facebook and Instagram. Also that it tracks opens and clicks for any campaigns you send out.

Nachteile

The user interface can be a little confusing to edit newsletters, since it's not actually done in the screen where the preview is, it's done in a text box on the side, which makes sense because you can change font color, size and type there. I just always automatically want to click on the preview to make changes.

Vorteile

Mailchimp is essentially perfect for amateur or DIY marketers. It has a very basic builder platform and easy to use audience imports and exports.

Nachteile

For the advanced email marketing experts, Mailchimp is lacking in the extra features such as automation and customer journey mechanisms that help with anyone working with e-commerce.

Vorteile

Mailchimp has a simple builder that makes it usable by any of our staff to quickly build and deploy an email.

Nachteile

Over the years, Mailchimp has tried to become a CRM, as a result, the admin ui has become quite painful and hard to navigate. Things are not where you would expect them to be. It's like they kept building out to a house without thinking about how all the rooms connected.

Vorteile

I use Mailchimp everyday for sending emails ,collecting data as well as an analytics tool for understanding market trends and customer behaviour.Easy to use and customize and its design is amazing. Automate data collection and provide custom dashboards and reports.

Nachteile

Mailchimp has limited customization for complex and company specific email designs.

Vorteile

I love how easy it is to design emails and set your audiences. Their "Tags" feature is another one I use all the time.

Nachteile

Finding what you are looking for can be cumbersome if you are looking for something a little more particular. However, I have found that what I am looking for is usually always there somewhere. Their help desk is excellent as well, so you never have to be stuck for long.

Vorteile

It gives us user friendly interface where we can use simple drag and drop

Nachteile

On free plan it gives limited features and limited customisation

Vorteile

Great interface and the vast options to edit emails.

Nachteile

The interface could be slow at times depending on internet speed.

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Gründe für den Wechsel zu Mailchimp

Vorteile

Mailchimp is a neat solution for smaller enterprises or individual needs - free up to 500 contacts is great if your list is small. You get plenty of features and integrations for this price. Segmentation is basic unless you buy a Standard (or up) package.

Nachteile

For me as an author with a large email list, MailChimp simply is not competitive for the number of contacts I require. If you have a small niche list this is a fantastic starter product. Database/contact cleansing is basic compared to other tools I've used. Templates are decent and you can do a lot as long as your design requirements are not top-end.

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Gründe für den Wechsel zu Mailchimp

Vorteile

Easy onboarding and beautiful templates.

Nachteile

I think it is not easy to figure out how to send an email to one new subscriber, but after some practice, it isn't too hard to figure out.

Vorteile

Creating email campaigns with Mailchimp is easy, thanks to their drag-and-drop builder. The templates look professional, and I can customize them to fit my brand. It’s also cool that Mailchimp gives you suggestions based on industry best practices while you’re building, which is helpful when you’re trying to improve your emails.

Nachteile

I think some of the customization options could be a bit more flexible, but the end result always looks polished

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Gründe für den Wechsel zu Mailchimp

Vorteile

Its convenient drag and drop email builder and full analytics dashboard make it stand out. Through the behavioral targeting capabilities and advanced segmentation options, you enjoy unmatched control over campaign personalization.

Nachteile

Better duplicate handling is needed in the contact management system. More complex flag branching would be great for the automation builder.

Vorteile

I've used most email marketing software but I always come back to Mailchimp. A huge bonus for anyone new to this form of marketing is that you can build and grow a list for free until you reach 500 subscribers. This gives new businesses the time to get to know the system, send emails and learn about analytics before committing to a paid plan. A lot of competitors offer a free month but Mailchimp goes further. And I've always reached that 500 quickly without that added pressure.

Nachteile

I personally have found the interface not as clear as it could be. Mailchimp is a machine and I have to focus on each part at a time. I always find something new it can do. That's fun to try out though. It does take some getting used to. Start with the emailing and tack the rest on.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Mailchimp

Vorteile

1. The new campaign builder is more robust and quicker.
2. Schedule features like time warp can help you get more opens and clicks
3. Audience and campaign feature is seamless and fast.
4. Drip and campaign setup feature can help you long campaigns on different conditions.

Nachteile

1. HTML feature in content builder can be better, lack some basic HTML commands like center align, have to use padding for now.
2. Need a relatively better system, tends to hang on slow systems due to its browser consumption.

Vorteile

price point was fair compared to others, the simple to use system was the main thing we like meaning anyone in the company can setup campaigns with ease

Nachteile

shopify intgration at the start was very intimitent however mailchimp soon got that working again

Vorteile

Ease of using tools to create engaging and pretty emails. Audicene import is easy. Good data and tracking.

Nachteile

Some advanced features could be a bit more intuitive. Some of the designs are a bit tired.

Vorteile

The ability to have a vast amount of audiences.

Nachteile

No being able to manage users and their audiences more effectively.

It would be nice to be able to view a users audiences and manage them as an owner of an account.

Vorteile

I liked Mailchimp for its user-friendly interface, large library of templates, and fine automation features. Advanced segmentation, detailed analytics, and seamless integrations—are just a few things that turn it into a versatile tool for running and optimizing email marketing campaigns efficiently

Nachteile

I liked least in Mailchimp the higher pricing for advanced features and larger lists. Moreover, it has basic AI content creation tools, and sometimes customization can be quite limiting compared to some more specific niche email marketing platforms.

Vorteile

Very easy to use and allowed for a great system to store customers' details and send targetted emails. Many new features and always evolving for the better.

Nachteile

Limiting if you have an email database of 1000+ people as you need to pay for an upgraded account. No other big cons since they remade their visual design system so amazing now.

Vorteile

Monitoring email responses is powerful. Creating emails is easy. Integration with website is great. Still waiting to see if I can gain value with QBO integration.

Nachteile

G-tag is not working. I hired someone to help set up Google tag manager, be they could not find a solution.

Vorteile

Mailchimp offers a user friendly interface making it simple to navigate and use efficiently. Our favorite features include: email template creation, duplicating campaigns to use over and over as we need them, scheduling campaigns in the future making easy to "set it and forget it" giving our employees the ability to complete other tasks. Tracking our emails and who and when they were read is also a very valuable tool.

Nachteile

There are some limitations within the free version of the software. However, there are plenty of features to take advantage of without spending any money.

Vorteile

It's easy to setup with editable templates for suggestive email samples

Nachteile

While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email database to manage

Vorteile

Mailchimp is incredibly easy to set up and use. Being able to connect with our audience in meaningful ways is essential to the growth of our business.

Nachteile

There are a lot of features that we don’t pay for or use, but they are on our dashboard anyway.

Vorteile

In my opinion, Mailchimp is a complete and intuitive emailing platform. I’ve been using it for six years already. I find that the statistics features are very complete and helpful to grow your audience. Additionally the free plan can be enough to send simple emailing.

Nachteile

I think the biggest con of Mailchimp is the price. Another con is the new modern builder, against the classic builder, but maybe it’s still on its beta version…

Vorteile

Email Marketing feature is the best in mailchimp, its very easy for creating the templates and sending it in a bulk medium to your contacts

Nachteile

The pricing is very high as compared to the other competitors in the market

Vorteile

It has an intuitive nature making it pretty easy to navigate especially for the non-technical user that has limited for no expertise. The basic features are user friendly and helps you to get used to the platform.

Nachteile

For businesses with larger audiences it can get quite expensive due to the way mailchimp counts contacts. Customer service is pretty poor for those on the lower tier which I don't agree with. If using the platform you're a customer and should get the same level of service.

Vorteile

Mailchimp was the first Email Marketing platform I used so I had a lot to learn. I always appreciated the helpfulness of the website as they were always assisting with tips, suggestions, and had an entire library of useful courses to further expand my knowledge of email marketing and their specific platform. Without their guidance when I first began my Email Marketing journey I would have likely become discouraged and not continued doing Emails.

Nachteile

One of the things that I disliked about mailchimp is that in order to receive customer service by an actual person you had to be on one of their payment plans. This was even true for text help. I found that it was needed at times but that I could not have access to it. Later when I became a paying customer, the service was excellent.

Vorteile

Su integración conlas pagians web donde lo integro para buscar correos electronicos de posibles clientes. La integración es facil con su plugin de WP

Nachteile

Muchos de los envios que hago llegan a la bandeja de SPAM de los suscriptores. Creo que tiene un sistema de rechazo mayor a software comparado de la competencia

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Mailchimp

Vorteile

It started off as a great utility for doing email campaigns and collecting your customer base info.

Nachteile

As Mailchimp evolved, it turned into a money pit for any type of good functionality.

Vorteile

It's easy to use and provides a wide variety of tools to help you grow and manage your email list. I like that I can create landing pages and filter signups into groups based on their interests.

Nachteile

Because Mailchimp has so many features it can be a bit hard to find what you are looking for sometimes. However, there are a lot of articles in the knowledge database. I don't find their site builder to be as simple to use as what is offered by other email providers.

Vorteile

What I like most about MailChimp is that I can send the same email for a large amount of business email addresses.

Nachteile

These thing I liked about MailChimp is that it's a little expensive

Vorteile

The audience segmentation at the individual level, sophisticated analytics, or lack of these features makes MailChimp stand out from the competitions. Customer Journey Builder in this platform enables complex automation depending on customers behavior, and the artificial intelligence of content optimization can advise the best time for sending emails and approximate the campaign's outcome.

Nachteile

The campaign duplication could be improved, especially to allow easy handling of sequences in the automation process. Sometimes the reporting interface might lack more details on customer conversion for specific customer portraiture.

Vorteile

I have been using Mailchimp for over 8 years because it continues to enhance and upgrade the software to meet the competitive needs of the Internet for my two brands. With the ability to integrate it with my membership site and other software, I'm able to get more relevant subscribers. It is also free to use for the first 2,000 subscribers.

Nachteile

When new to Mailchimp I had a difficult time navigating through the software for the first week of using it. However, this was many years ago, so perhaps new members may find it easier.

Vorteile

I've found this software incredibly easy to use and quick to set up. Even with the free version, there’s so much you can do—managing contacts, organizing email campaigns, and customizing templates are all seamless processes. The interface is intuitive, allowing you to track key data such as email opens, link clicks, and any delivery issues without hassle.

With the paid version, the software goes even further, offering advanced features that help elevate your marketing campaigns. The templates are especially useful for creating visually engaging content, making it easier to capture your audience's attention. Overall, it's a robust tool that provides real value at every level.

Nachteile

I haven’t found many downsides. Perhaps the interface could feel a bit more modern, but this doesn’t affect usability in any way.

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Gründe für den Wechsel zu Mailchimp

Vorteile

1- Mailchimp has a User-Friendly Interface.
2- Mailchimp offers a variety of customizable email templates.
3- Mailchimp offers free plan includes basic features like email marketing to up to 500 subscribers.

Nachteile

1- Mailchimp’s can get expensive as your subscriber list grows.
2- Sometimes customer support can be slow.

Vorteile

Mailchimp has a very good GUI. The application is very easy to use and well-designed for email marketers. I enjoyed the pre-made templates and designs. In addition, I was able to use the campaign features that helped me efficiently create email campaigns without any issues.

Nachteile

Unfortunately, the two main reasons we stopped using Mailchimp were the price and the restrictions that Mailchimp places on affiliate marketers. We were able to find alternative products that allow us to send emails without any limitations or restrictions on volume. While we understand we do not want to send spam messages, we have always felt restricted by the strict Mailchimp requirements. Plus we had no choice but to move on because we have affiliate links throughout our marketing products and using Mailchimp was very restrictive.

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Gründe für den Wechsel zu Mailchimp

Vorteile

I love Mailchimp! As a small business owner, it's been great. Starting out with its free plan was a huge plus, and I've been able to grow my email marketing efforts thanks to its easy-to-use features. I especially appreciate the ability to create automated drip campaigns, design beautiful emails, and capture leads with custom forms.

Nachteile

While Mailchimp has been great for me, there are a few drawbacks. Once you surpass the free plan's limits, the cost can quickly escalate. Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Mailchimp

Vorteile

What I like most is that Mailchimp service up to a certain number of email address records is free. I use Mailchimp all the time and it is easy to create stellar emails.

Nachteile

I do not like that you cannot permantely delete emails off of your list— they are instead archived.

Vorteile

Used it prior to current ESP and it was a quality product at a sensible proce

Nachteile

Data import could sometimes be a little challenging

Vorteile

I just love MailChimp been using them for years They allow you to get started with an autoresponder for free most don't They also allow you to have up to 2000 subscribers for free which is a lot of money with every other responder.

Nachteile

There's very few things that I could say lease about MailChimp I can't even think of one right now because they keep updating the platform and making it better and better it even integrates with a lot of softwares and e-commerce tools so no cons for me.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Mailchimp

Vorteile

For a beginner like me, email marketing is simple with Mailchimp. This is a boon for many small businesses with no formal training in design as the drag-and-drop email builder is super intuitive and the large number of templates on it make it a cinch to create campaigns that look pro. I love the robust automation features the platform provides enabling me to send targeted campaigns based on how a subscriber has engaged with the messages and they likes.

Nachteile

Although Mailchimp provides a free plan, there are limits on the number of subscriber counts and features as your email list expands.