Sprout Social

Vorteile

Es un software qué permite gestionar en una sola aplicación las diferentes RRSS

Nachteile

Los tiempos de actualización de los mensajes además de que se pierden los mismos se revuelven con los de otras redes

Vorteile

It is an excellent tool for managing social networks, allowing you to quickly visualize the growth and reception of the actions and articles displayed on the networks, it is a good solution for marketing professionals in general because it is easy to implement and has many functions easy to understand

Nachteile

I have no criticism of this marketing tool, it has been a good business solution focused on social networks

Vorteile

I've used Sprout Social on and off for many years. It's fantastic to use (a really great UI) and it performs very well too - so many useful features. From scheduling to reporting, social listening to chatbots, Sprout Social has it all. It's been growing as a tool over the years and they've been refining the key aspects (such as user permissions, approval processing, reporting and social listening) to the point where it's a brilliant tool. Their recently added features such as advanced listening and chatbots have put it in a whole new league.

Nachteile

Whilst the pricing is fair, it does get expensive once you start adding multiple users (as the pricing stated on their website is per user). Some of the features that are available for higher pricing packages would be nice to explore as a smaller user but it's understandable that some features are enterprise level.

Vorteile

Thanks to reporting and statistics, I can create a strategy for myself by looking at the data. This is my favorite feature.

Nachteile

There is no feature that I dislike the most. The fact that it is both convenient and inexpensive makes the application stand out in its field.

Vorteile

It makes scheduling social media a breeze. Now that they have been bought by Meltwater, their data is combined with theirs which makes for a powerful product. Social listening is also a great feature and makes keeping track of social media mentions a one stop shop!

Nachteile

This is not on them, but the API's between SS and all social media sites are being restricted, which means a degradation in service. For example, when posting on Facebook through Sprout Social, I cannot tag anyone. I have to manually go and do that after the fact.

Vorteile

We deployed Sprout to assist in some of the more taxing elements of managing social: listening, scheduling, analysis across platforms, and outsourcing. Sprout has fit the bill.

By the way, if you haven't already checked out Landscape by Sprout Social, it's a great tool that is offered for free for re-sizing images across platforms.

Nachteile

Sprout is on the higher end of the market in terms of price, but considering the enterprise-grade features, and when considering the opportunity cost of our time saved, we are comfortable with the investment.

Vorteile

I love the software. I found it to be intuitive and easy to use.

Nachteile

My point of contact sent me threatening, rude and unnecessary emails while I was in the hospital. I voided my contract before it became effective. Had it not been for this representative I would still be a Sprout Social customer.

In Betracht gezogene Alternativen

Warum Sprout Social gewählt wurde

Gründe für den Wechsel zu Sprout Social

Vorteile

If you're a brand that gets a lot of comments, this product is for you. The inbox feature organizes your fan engagement into a single stream so you no longer have to click from channel to channel to see what your fans are saying. You can see conversations you've had with people and it makes engagement simple!

Nachteile

The calendar option is okay but could use work. I'd like to see a more organized feature separated by campaigns and an option to change the text for future posts.

Vorteile

Pleasant and easy to use
Supports all of the major social media networks
Scheduled Posts
Great reporting and dashboard

Nachteile

Expensive (starts at $59 per month per user)
Some features don't seem to have any value add over what the social network provides already.
The CRM side of things seemed lacking OR missing.
Some marketing claims are impossible to check (ViralPost)

Vorteile

Unlike other social media scheduling tools out there, Sprout Social provides more robust analytics and approval workflows to really help you team shine.

Nachteile

There really isn't much negative about the tool, it can be pricey if you are a small business looking for streamlining, but in the end the time savings are worth it!

Vorteile

Enjoying use of Social Sprout with Salesforce Marketing Cloud

Nachteile

Cost of the software and support for integration

Vorteile

One of our customers had used it, so I had a chance to manage it - what I think, it's an extraordinary tool to customize Instagram and Facebook data and display it easily on the site.

Nachteile

I find the deploying this to a site is made in an obsolete way, which should have been improved to the newest standards.