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- Branche: Buchhaltung
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Want a comprehensive campaign management tool - here it is
Active Campaign is transforming the way we run our weekly online workshops
Vorteile
This software is very easy and intuitive to set up and use
Nachteile
We haven't found any negatives yet, but we are still learning!
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Super Easy To Use.
Great thus far.
Vorteile
Makes automation a breeze. Integrates well with my other programs.
Nachteile
No features that I would change. This software is pretty easy to use and helps manage all my contacts and emails.
- Branche: Marketing & Werbung
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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So far, so great!
Vorteile
I recently started using Active Campaign and the integration with my Squarespace site has been easy and seamless. When I’ve run into snags, the live chat support has been stellar!!!
Nachteile
No complaints so far! I’m still in set up mode.
- Branche: Professionelles Training & Coaching
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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New to Active Campaign
It's been easy to adapt to and happy with the reliability and response when I have needed support.
Vorteile
The integration of previous data was relatively easy.
Nachteile
There isn't much I don't like. It's a matter of getting used to new layouts and locations
- Branche: Design
- Unternehmensgröße: Selbstständig
- Monatlich für 1-5 Monate genutzt
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Great All-in-One Option
Improved automation for reduced admin time
Vorteile
Program is easy to use with the drag-and-drop system. I like the automations and find setting them up to be intuitive. I have used these automations in the onboarding process to reduce administrative time. Having templates is nice for quickly setting up and sending recurring emails, such as newsletters.
Nachteile
There are so many features that learning how to use them all can be overwhelming. A good problem! Their customer support was super helpful with walking me through setup and testing the features.
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Pricing and member list caps- Branche: Bau
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 1-5 Monate genutzt
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New to Active Campaign
Vorteile
We've just set this up as a start to a targeted campaign. First email has gone out really and we have uploaded a fixed amount of contacts to start working with. So far it looks really good. Looking forward to seeing it build our repeat customers in the near future.
Nachteile
I have to pay a marketing company to do this for me at the moment but I'm good with this as it saves me time.
- Branche: Design
- Unternehmensgröße: Selbstständig
- Monatlich für 1-5 Monate genutzt
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Utile e abbastanza semplice
Vorteile
La. Creazione dei flussi automatizzati e delle liste è chiara e semplice
Nachteile
L'esportazione delle liste dei contatti dovrebbe dare la possibilità di filtrare i contatti di una stessa lista e anche la scelta della data, perché ogni volta che esporto mi fa l'esportazione totale e devo sempre poi lavorare il file per filtrarli manualmente.
- Branche: Alternative Medizin
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Email marketing
Vorteile
Love getting out important content to all of our patients. [SENSITIVE CONTENT HIDDEN] speaks of different topics and great way to reach people.
Nachteile
Not much improvement on your end but need more people to open and read the material. Our open rate is very low
- Branche: Computer-Software
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Good marketing automation alternative
Vorteile
Have been using activecampaign along with sfiq. It was worked well for us for driving email campaigns. The best part about the product is really nice and interactive templates, have to say Activecampaign has some of the best email templates.
Nachteile
Pricing is one area where Activecampaign can improve. Also plugins are required to make it a full functional marketing automation product. Overall its a good product.
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Worth The Learning Curve
I gave ease of use 5-stars because it is brilliantly designed and now that I've spent a few days learning how to use it everything seems logical.
I'm a novelist who uses AC to manage my reader mailing lists.
Active Campaign is far more powerful than what I'm used to with one of their competitors and as such it did take me a little while to pick up on the possibilities because I never considered some of their options to be possible.
I've only had one brief customer service interaction and it was handled flawlessly.
I will definitely be telling everyone about AC.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Weitere für Kostenlose Testversion genutzt
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Awesome Software
My overall experience with ActiveCampaign has been great.
Vorteile
ActiveCampaign has a lot great features and functionality. It has a lot of the same features as more expense similar softwares, but is cheaper. More bang for your buck. Also, the support is very responsive.
Nachteile
What I like least about ActiveCampaign, it takes a bit to understand the lay out, where things are, and how to use them. But once you get to used to it, it's a breeze to navigate the software.
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Elle’s Review
Vorteile
I like that it is very straightforward to use. Automations, campaigns, etc are very user friendly.
Nachteile
I wish you could change the color of text/highlight within an email and the mobile version does not work well.

- Monatlich für 1-5 Monate genutzt
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Most visual system for Email Marketing Automation Strategy
I could really understand how email marketing automation works by working with the visual map.
Vorteile
Email Marketing automation has been tough and time consuming. Active Campaign makes it easy, because it gives me a visual interactive map of every element in my email marketing strategy!
Nachteile
The lite plan lacks CRM capabilities, such as lead scoring and deal flow which means I have to upgrade!
- Branche: E-Learning
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Powerful
Vorteile
ActiveCampaign is the most powerful email marketing tool I've tried
Nachteile
It's a little complicated to use at first, but they have a lot of supportive content for onboarding.
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Active campaign
Vorteile
Nice interface Allows you to easily import your contact lists Very simple automation tools. It’s own crm
Nachteile
The support staff is not very friendly. Template library is not overwhelming. The customer support is slow and sometimes unresponsive.
- Branche: Bürgerliche & soziale Einrichtungen
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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Great Functionality
It has greatly improved the efficiency of our email and newsletter campaigns
Vorteile
I find the various functions very useful. There are so many functions that will improve efficiency in our organisation.
Nachteile
Nothing at the moment, only positive interaction so far.
- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 1-5 Monate genutzt
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Email marketing to Marketing automation
We were looking for a flexible and scalable solution and we were satisfied by Active Campaign offer
Vorteile
An affordable and powerful solution ranging from simple email marketing to professional Marketing Solution. Easy to use
Nachteile
Nothing really bad to point out. It migth be missing some advanced functionality compared to superior solutions, however it serves well for most needs.

- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 1-5 Monate genutzt
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Really helpful for my clients.
Vorteile
As a marketer makes my work easy and efficient. loves the email templates and makes my job easy.
Nachteile
There are no cons from my side, but first I wanted a free demo but didn't get it due to some bug. overall this software really helped.
- Branche: Bankwesen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Kostenlose Testversion genutzt
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An effective bulk email application for newsletters.
They should keep its pricing more competitive.
Vorteile
I found it very effective application for sending newsletters to my clients. It gives me accuracy and early responses. Its email design editor is very simple and user friendly. I can create newsletters in very less time.
Nachteile
I found its campaign report analysis feature is not as per my expectations. It should be easy to understand and more detailed.
- Branche: E-Learning
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Must Have for Business
Vorteile
I love that Active Campaign as high end features like automation that make my business run smoothly.
Nachteile
I think it can be overwhelming to use at first
- Branche: Design
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Good campaign management software
Vorteile
I like the email drafting process and the detailed segmenting options. It gives good analytics on the performance of campaigns as well.
Nachteile
The CRM feature didn't really work for my business - it wasn't super flexible with how I could create automations in Zapier.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Easy to get started
I'm a new user, only had it for about 3 months. It was easy to get my contacts imported, send out some welcome emails and see open rates right away. You don't have to be a power user to get started.
Vorteile
Easy to get started, tutorials/help pages are excellent and am enjoying it so far.
Nachteile
I haven't found any yet, but am still pretty new to the software.
- Branche: Finanzdienstleistungen
- Unternehmensgröße: Selbstständig
- Monatlich für 1-5 Monate genutzt
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Good choice for an email automation campaign
Happy that I went with ActiveCampaign as my choice for email automation.
Vorteile
Ease of setting up email automation campaign with already made template that can be easily customized for personal preference. The use of forms is also good for blogging that can be integrated with collecting contacts.
Nachteile
There is no ability to customize the forms within Active Campaign such as changing the layout size, picture, position of text to where you would want it to be other than editing the html itself. Everything is fixed size. A bit tricky to find exactly what you are looking for as things on the site are layered deep within some other contents.
- Branche: E-Learning
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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If you want people to read your mail, choose Active Campaign
Vorteile
Integration is very easy and from all the softwares that I tested active campaign is the one that helps your email reach the inbox
Nachteile
The pricing is high comparing with other softwares
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Great automation!
Vorteile
This was great for Facebook campaigns and leads!
Nachteile
Needs more fine tuning to get what you want out of it.
- Branche: Bildungsmanagement
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Great software
Generally positive
Vorteile
I like that the interface is relatively easy to use and I can categorize my clients accurately.
Nachteile
I least like that it will charge incrementally more with each client. I would be happier with a flat fee.
- Branche: Informationsdienst
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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A solid email platform
Overall very positive experience. We use it for one-off emails, emails from us, emails sent on behalf of clients, drip campaigns, etc.
Vorteile
I like that it's pretty easy to set up drip campaigns to automate outreach and keep in front of customers.
Nachteile
No major complaints. We use it for all sorts of projects and it's pretty easy to work with. I guess UX could always be improved upon to make it even easier.
- Branche: E-Learning
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Easy switch
Vorteile
Its ease of use and its focus on campaigns
Nachteile
Still trying to figure out how to integrate with our website
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Great CRM
Easy to automate CRM
Vorteile
Easy to use for CRM, automation, scheduling email campaigns
Nachteile
Nothing to complain about, but I don't use many features.
- Branche: Sport
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Good software with a few bugs
I would recommend it
Vorteile
Possibility of integrating into many other software services
functionality
E-Mail templates
Nachteile
doesn't reload sometimes putting me on hold for an hour or more
- Wöchentlich für 1-5 Monate genutzt
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This is an excellent marketing tool that lets you connect with your customers.
Vorteile
This is a very intuitive program that learns about your customers, and sends you valuable information about what they like/don' like
Nachteile
It would be great if there were an accompanying app that would allow me to access this service on my iPhone.
Antwort von ActiveCampaign
Hi Adam,
Thanks so much for leaving us a review. We're happy to hear that you find the platform intuitive.
Thanks for your feedback on an app! We actually do have a Deals CRM app in beta that you can download for your iPhone and try out! it is still in beta: https://community.activecampaign.com/t/activecampaign-deals-crm-for-ios-beta-program/4410
Thanks again from your friends at ActiveCampaign!
- Branche: Computerspiele
- Unternehmensgröße: 201–500 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Active Campaign is great
Use it to send marketing emails.
Vorteile
It's super easy to use and set up email campaigns
Nachteile
No real cons. It's awesome to use and very simple.
Antwort von ActiveCampaign
Hi Edward,
Thanks for the review! Glad to hear that you're finding ActiveCampaign easy to use, always a plus.
Best,
Your friends at ActiveCampaign
- Branche: Telekommunikation
- Unternehmensgröße: 11–50 Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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Great Product for ACS
Vorteile
The ease of using the product in comparison to our past Marketing Automation system as well as the options we get for the cost.
Nachteile
Currently no negative aspects to the automation system as it is an improvement to our last tool
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Active Campaign Review
Vorteile
Easy to use, setup and create campaigns with.
Nachteile
Cost could always be lower for less requiremnts
- Branche: Computer-Software
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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effective
Vorteile
When you use it for a while it is fast, but you need to find out how to create your samples. If you have done all you may need you can make your daily or weekly letters easily.
Nachteile
It is not so easy to learn how to use it for the first time. But the good news that you can learn it.
- Branche: Programmentwicklung
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Good Value for a fair price!
Vorteile
It's easy to use, it has a lot of integrations, easy to import automations
Nachteile
Sometimes it take a little bit more time for the support to answer specific questions.
In Betracht gezogene Alternativen
Keap- Branche: Bau
- Unternehmensgröße: 2–10 Mitarbeiter
- Weitere für 1-5 Monate genutzt
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Have not used it to it's full potential but like it so far
easy set up, can be overwhelming what they have to offer but i look forward to learn. they have a lot of tools for reference.
Vorteile
the options that it has for automation. I have not used this software to its full potential but i look forward to taking the webinars its has to learn more. they have a lot of tools for reference.
Nachteile
its a little hard to navigate. a little more user friendly for non-techy people would be nice.
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Great Tool!
Vorteile
Ease of use! I’m not great with technology and I want to be sure my clients don’t have trouble. So far it’s been used pretty easy. Also has an app!
Nachteile
Nothing really so far. It does everything I need.
- Branche: Umweltdienstleistungen
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Active Campaign helped us a lot to market our first Online Summit
Vorteile
The analytical tools to optimise your business and marketing strategy are outstanding.
Nachteile
There are no templates for emails to the clients. It takes some time to familiarise with all the features.

- Branche: Internet
- Unternehmensgröße: 2–10 Mitarbeiter
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- Branche: Design
- Unternehmensgröße: 11–50 Mitarbeiter
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- Branche: E-Learning
- Unternehmensgröße: 2–10 Mitarbeiter
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- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
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- Branche: Tierarzt
- Unternehmensgröße: 11–50 Mitarbeiter
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- Branche: Verbraucherdienste
- Unternehmensgröße: 2–10 Mitarbeiter
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Love the simplicity
You would think a tool that allows you to build out a marketing campaign that spans a few weeks in just under an hour would be expensive, but that's not the case with ActiveCampaign. It's intuitive, power, and you get a lot of bang for your buck.
- Branche: Marketing & Werbung
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Easy email automation
Vorteile
ActiveCampaign is easy to set up and building out campaigns is a breeze. The UI is clear and there's a lot of custom fields to play around with.
Nachteile
I'd like to see more in-depth reporting features, but we've yet to see any real issues.
Antwort von ActiveCampaign
Thanks for the feedback, Alex. We're glad to hear that you're finding ActiveCampaign easy to use .
Cheers,
Your Friends at ActiveCampaign
- Branche: Marketing & Werbung
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Best Email Marketing Platform
Vorteile
Love the advanced tagging features and automation available
Nachteile
Sometimes the support is lacking a little
- Branche: Schreiben & Editieren
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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This is an excellent marketing tool.
I like this software because it covers the areas that I need.
Vorteile
The software is easy to use. It offers great behind the scenes support processes, not to mention a good service in marketing and sales.
Nachteile
Some features are not as good as others.