Klaviyo – Bewertungsseite 7

Vorteile

Klaviyo is pretty simple to use. I haven't spent much time learning how to use different features, but it is very simple to use for monthly newsletters and important announcements to our patients.

Nachteile

When I schedule an email to send, I wish it was easier to cancel the send to make an edit.

Vorteile

Klaviyo is really simple to use. The interface takes some time to get used to but there's not much to it so you get the hang of it pretty quick. You can drag and drop images within the template so there's no coding required. This makes it simple for the small business that can't afford to hire a programmer.

Nachteile

As your company grows it becomes a little too basic. Other larger platforms offer many more features and a more professional/knowledgable staff to help with marketing strategy.

There are also times when the mobile preview does not render emails properly. For example, it will show two stacked images in the previewer but when you actually send yourself a test of the email the pieces are not stacked on mobile.

Other than that, there isn't too much that I dislike. It's just easy to grow out of.

Vorteile

Klaviyo est pratique à utiliser, se connecte facilement à un site Shopify et surtout permet de personnaliser énormément le parcours d'achat et de personnaliser les envois d'emails en fonction de leurs achats (nombre d'achat, montant dépensé, temps écoulé depuis la dernière commande...).

Nachteile

Le prix est élevé par rapport à la concurrence, mais c'est néanmoins un bon choix

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Vorteile

when it comes to email marketing for our ecommerce stores we rely on klaviyo because it’s really effective and it provides us with great results, we are able to recover a big percentage of abandoned carts and whenever we have a sale we send a campaign to our customers and it does great.

Nachteile

The price can be a bit expensive but it’s worth it for the provided functionalities, they can also improve the reporting to make some complicated metrics easy to understand for the average joe.

Vorteile

I like that Klaviyo email marketing software can combine with sms text messaging. This marketing feature is essential for any size business

Nachteile

I don’t have any negatives about Klaviyo email software. One suggestion is to integrate the software with a loyalty rewards company

Vorteile

Multiple and different layouts. Easier mobile to desktop view.

Nachteile

Image layouts and not being able to switch product image to alternative image.

Vorteile

I started using Klaviyo last year and have found it more customizable than some other email platforms. As a designer color customization, image sizing, and padding are important things for me. There are also a ton of different formatting options depending on the style of email I'm working on. Whenever I've had an issue, Klaviyo support has been quick to help and have made videos for future reference.

Nachteile

Not everything is customizable. While fonts can be imported, they don't always show up on email browsers so you're limited by Klaviyo's native fonts. Mobile formatting vs desktop can also be an issue, as right now there isn't a way to differentiate the two. At times I also have to format via coding, where I wish I could design with the native tools.

Vorteile

Lo facil que es poder programar los envios de los correos, poder obtener reportes, subir toda la data de los clientes en diferentes segmentos, construccion de emails faciles.

Nachteile

No existe alguna integraccion para Whatsapp, esto es importante ya que mucha gente prefiere ser contactada por WhatsApp que por correo.

Vorteile

The analysis capability that klaviyo provides when working with investment return follow-ups is very varied thanks to its huge amount of marketing process automation tools. It has a good mailing list system.

Nachteile

Klaviyo has problems integrating to point of sale (POS) services, since when trying it the platform usually collapses and we must restart the work, which takes us too much time. Your self-responders are very limiting.

Vorteile

Mentioned in my review comment

Nachteile

Mentioned in my review comment

Vorteile

Klaviyo makes the lives easy of marketers to reach and engage with their potential customers via email in the way they want.

Nachteile

It’s a bit of hard to set up at the first glance, but it’s a just a one time task to be done to configure email automation.

Vorteile

Really easy tool to make your marketing emails look great. Have used other ESP and this one made our emails look really professional.

Nachteile

It isn't a full CRM tool so expensive to have additional to HubSpot the CRM we use.

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Vorteile

I like the ability to create and clone email templates, the HTML export function, the centralized access, I like a lot of the customizations

Nachteile

It often glitches and freezes, for example will freeze and time out when you try to login. The platform sometimes creates funky code

Vorteile

It's full of features and pretty simple to use. Switched from Mailchimp and haven't looked back. It's a little pricier but that's ok. Have created some really great marketing emails and even use it for our after purchase emails (order confirmation, shipping, tracking, etc).

Nachteile

Sometimes the site is a little slow. I'm sure this has to do with the time of day and the use it is getting from other users.

Vorteile

I like how we can select and choose which customers receive certain emails.

Nachteile

Learning the website can be time consuming.

Vorteile

We have been using Klaviyo for our BigCommerce and Magento clients now for quite awhile and appreciate all of the syncing that takes place between the emails and capturing the sale. It's great to see the trends and what emails brought in most revenue. Getting the platforms to sync takes a little bit of time, but then Klaviyo sets up email drip campaigns for you to customize as well.

Nachteile

Doing customization of the email drip campaigns takes a ton of time and it's tough to ensure that it's all set up properly. We wish we had a rep to work with because the customer service takes entirely too long when you have to send an email and wait for a response. There is a three hour time difference so we lose out on using the chat feature sometimes too.

Vorteile

You can do so much more with this platform. The templates are more exciting and way less cookie cutter. Segmenting options are endless.

Nachteile

I feel like I need to take a class to get everything out of this platform. Seriously. It’s frustratung. I feel like I’m only using 50% of its potential. There are resources where you can look up info, and they’re mostly good. But I feel this was designed by a developer who forgot the rest of the world does not have his knowledge.

Vorteile

Dead simple to set up.
Intuitive Functionality
Powerful and dynamic list building and segmentation
Love the activity feed!
Great usage data

Nachteile

Email templates have a ton of drag and drop options, but it's not as easy to create good looking emails as mail chimp. if you aren't careful you can junk up your email design. There are a ton of options so it is more customizable than mail chimp and you can add dynamic product feeds based on Shopify info.

Vorteile

Setting up flows and campaigns is so easy with Klaviyo.

Nachteile

Getting it set up was not super difficult, but it took a little bit to get that situated. But all was good once we finally set up Klaviyo.

Vorteile

I love how the flows are setup for me I just have to plug in my info. Very user friendly and love the reports on my campaigns.

Nachteile

Could use more email templates but that’s not really that big of deal.

Vorteile

It integrates well with Big Commerce allowing me to make a lot of good marketing decisions.

Nachteile

The templates are a pain, but they are planning to improve that next year. They say that all the plans are the same and there are no hidden fees or add-ons. I don't believe that's true because only large companies get someone to talk to about strategy. That sounds like a really expensive add-on to me.

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Vorteile

Their basic templates are a no-frills way to make sure you're taking full advantage of your email lists. With automation as well as blast sending capabilities, plus outstanding customer service skills - seriously, I email our rep and get responses within minutes - it's a no brainer, especially if you're working with a smaller email list.

Nachteile

The ability to design and utilize HTML based templates is a bit shotty. The web-forms feature can be difficult to understand - different forms send to lists vs segments, flows.

Vorteile

I absolutely love Klavyio. Its interface it's similar to MailChimp, but I find it so much easier to work with Klaviyo than with MC. I've been using it as our email management tool for a year now and it has every feature our business needs; from list management, to broadcasting messages, to creating email flows. Plus, Klaviyo's support is impeccable. The agents are well prepare to guide you through all your needs and they for sure go the extra mile to help you take the most out of their tool.

Nachteile

I don't think they have any cons. It's pricey, but it's worth it.

Vorteile

It's just solid. And the team backing it is great.

Nachteile

No texting function. Add that and you're unstoppable.

Vorteile

It reminds me of Google Analytics and I love it! Easy to nagivate, clean design, all necesary information in one dashboard. I specifically enjoy the segments section.
Marketing automation is pretty impressive too. I tested out different conditions and actions to build flows of subscriers and it worked well.

Nachteile

I found it difficult to set up...so I had to ask for a help in doing it. I know it's not the worst thing in the world, but I like to get it started fast so I wish their customer support was more effective.

Vorteile

Has a very deep Shopify integration and full tracking

Nachteile

It's very expensive, and now there are less expensive alternatives

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Vorteile

I think their product recommendation of products is very good. We all know the value of retargeting and with Klaviyo you can show either your most popular products in your weekly or daily emails or you can even show personalised product recommendations. This will result in higher open rates and CTRs in the long run. Give it a try and see for yourself, it's a powerful tool.

I also love the email flows, once you set them up (I upgraded from the free Mailchimp version) you'll see a lot more (practically free) traffic coming from Email to your shop.

All in all a great service, you'll see an uplift very quickly. last but not least: I LOVE it that they're constantly improving it further (latest addition are customised coupons for every user)

Nachteile

the management of profiles and users can be a bit tricky although you'll quickly grasp what it is all about.

Vorteile

It's great for creating more complex email segments based on user behavior.

Nachteile

Because it is a more in depth platform, it can be a bit intimidating for less experienced users.

Vorteile

The extreme customization of flows.

Nachteile

No APP for integrating directly with BigCommerce. Integration with Amazon is not working right now.

Vorteile

Easy to use

Nachteile

A little expensive

Vorteile

Klaviyo is amazing in handling our email lists. I particularly love how they segment our customers so we don't have to do it manually and can direct our communication with them accordingly. I also love that their customer rep called once I set up our account. It definitely made me feel like I was in the right place.

Nachteile

I think it's slightly too expensive. The free tier before you start getting charged is quite small.

Vorteile

Overall we like Klaviyo. We've had a good experience with them and the customer service is always helpful.

Nachteile

Cons would be how long it takes to contact them via live chat. Sometimes the wait time is a half hour or more.

Vorteile

Klaviyo has been an instrumental part of our email marketing strategy. With its powerful and intuitive features, it allows us to segment our customer base and send highly targeted emails that lead to higher open rates, click-throughs, and sales. It also helps us stay engaged with our customers by providing customizations such as automated welcome emails and personalized campaigns. Klaviyo is a must-have for any business looking to drive more sales via email marketing!

Nachteile

I have not been able to discover any negative aspects so far.

Vorteile

I love that I can set up these great flows to winback customers, and offer discounts. It links really easily with Shopify, and we were up and running really quickly. I like the layout and UX of the platform a lot.

Nachteile

Sometimes I have emails that do not get delivered and it is a difficult to know why this happens here and there, but my customer success manager has addressed this with me.

Vorteile

There is a ton of flexibility and customizing that you can do with emails sending from Klaviyo. My favorite is all of their integrations and wonderful email drip campaigns.

Nachteile

Since you can do so much with Klaviyo, it can get a little overwhelming. But once you figure out how to use the software, it's extremely easy and powerful.

Vorteile

Klaviyo makes it super easy to segment customers based on any number of attributes. This has been such a great feature that I can really get granular about my audience.

Nachteile

Like most new programs it can take a second to get used to how it all works. But once you figure that out it's great.

Vorteile

Klaviyo offers the best email marketing analytics I have seen so far. The feature online best is the live analytics.

Nachteile

It was difficult to understand at first. You would have to read a lot of documentation before you can understand basic features

Vorteile

This is a great user friendly email management especially if you're first starting out with email management softwares. I really liked the templates they already provided me - I could easily just change the information in there around if I wanted to.

Nachteile

Support is a little bit slow at responding to issues. I also had multiple errors when sending emails but those worked out on their own.

Vorteile

The administrator is super easy to use, its UX is dummy-proof and covers all the basics of email marketing. It allows you to create visual email flows so modifying or transforming ideas into real emails becomes quite dynamic and intuitive.
I also enjoy the fact that you can AB test.

Nachteile

Some modules are quite limited. The AB testing option is not a real testing tool as it doesn't even explain if they use the Bayesian or frequentist method neither it's easy to compare the KPIs between the variants. It is clear that is an MVP.
Also, the editing options for the pop-ups are limited. You can not insert HTML or CSS freely.

Vorteile

A really intuitive tool that provides a variety of options for creating email campaigns. Its tracking statistics and A/B testing capabilities help to improve the effectiveness of your emails, and the ability to share access with others can facilitate task delegation.

Nachteile

Nothing much apart that the price can be intimidating to newcomers.

Vorteile

Klaviyo integrates perfectly with my clients and my own Shopify store. It is simply to use whilst having a host of powerful features to assist in generating revenue from both your lists and flows.

Nachteile

Support is excellent however can be a little delayed waiting for email replies. Pricing can also be hard to understand when you first start using with cost per contact.

Vorteile

We love Klaviyo and have found it to be easy to use and has all the features and characteristics that we needed for less money than other similar providers.

Nachteile

Sometimes Klaviyo shuts down mid-stream or gets slow as it loads but it always saves our work so it's never a huge issue.

Vorteile

It's easy and simple to use, they have tons of resources and helpful tips to improve the efficacy of marketing efforts, and have stellar customer service. They are also constantly adding new features that are pretty sweet.

Nachteile

the reporting options could be a little more user friendly, like being able to set custom date ranges from the dashboard would be really nice to have.

Vorteile

UI was some of the cleanest options out there. Segmentation and filter options are easy to navigate and implement

Nachteile

Deliverability was the main con for Klaviyo and was the reason we started looking for other options.

Vorteile

Klaviyo offre funzionalità specifiche per chi gestisce e-commerce con una struttura pensata nativamente per collegare le mail agli shop online.

Nachteile

La mia esperienza è stata fin qui buona, senza particolare criticità.

Vorteile

- ready so use template for the most useful sequence
- high possibility for segmentation
- clear revenue dashboard
- the best for ecommerce
- sms feature

Nachteile

- is not cheap, but is the best
- there's no cons, the software is actually the best for ecom

Vorteile

Such a powerful marketing automation platform that can help businesses to streamline marketing processes, improve customer engagement, and drive sales growth. It has helped us a lot automate our marketing process

Nachteile

I've seen better results than what I would like the least.

Vorteile

Klaviyo is pretty powerful. The segmentation and ability to specifically target personas with different flows is very valuable

Nachteile

There is a lot of work required to manage this software - but that's only because it is so powerful. You will get out what you put into it - so you need to be prepared to spend tine with this to set-up the campaigns and flows and monitor it for best results.

Vorteile

I like the segmentation features. You can create lists of people who bought 2+ times, people who bought goods worth $100 or more. Also you can sync these lists with facebook audiences and this makes retargeting more powerful.

Nachteile

I don't like the email templates of Klaviyo. And as a software, it might be a little hard for beginners.

Vorteile

Easy platform to navigate, customer tracking and list management is great, and really nice campaign layout options

Nachteile

The "built in" back in stock feature is only built in for free shopify templates which I am going to guess 99.9% of high volume e commerce businesses are not using. Sold to me as a feature and only discovered this after, and I had two developers try to work on adding it in with no success so I still have to pay for a separate app for that. Only con I have found so far.