Moosend

Vorteile

The best thing is their customer service, it is unparalleled. Another amazing thing is the lack of restrictions for free users.

Nachteile

The fact that they do not have a mobile app yet or that their website is not mobile friendly.

Vorteile

The basic product is excellent. Automations work well, campaigns are easy to create, schedule and send. We had some initial problems with deliverability (often an issue with providers using shared ip pools) but they had a helpful contact who helped us warm up the list and move IPs which seemed to resolve the issue.Baseline support was usually fairly quick (although see one of the caveats below).

Nachteile

We extensively pre-tested Moosend including booking a call with their sales team where we shared very detailed technical requirements, and then watched what seemed like them able to implement those requirements. We also reviewed their tech documentation to confirm that specific functionality existed (which existed with specific code examples on how to implement).We invested significantly, and then spend over $1000 on developers to try and implement that functionality, which proved impossible. We contacted front-line support who assured us that the functionality existed, and pointed us to the same documentation on their website which we had reviewed. We continued to persist with implementation. After eventually finding ourselves at a stand-still, we kept escalating until we eventually reached a level where we were told:1) The functionality did not exist2) That the documentation on their website was "out of date" (despite support pointing it to us)3) That their sales team "didn't know what they were talking about."We went back and forth and eventually got a refund (to their credit). However, we obviously weren't able to get compensation for our time, or expenditure on developers. It left a bad taste in our mouth as we had done all the right due diligence.

Vorteile

Moosend's drag-and-drop editor made creating beautiful emails easy. No coding wizardry needed, just a sprinkle of creativity. Moosend's automation features let me set up email sequences that practically ran themselves. And the analytics were sufficient to track opens, clicks, and conversions like a hawk, optimizing multiple campaigns very well.

Nachteile

While Moosend's templates are alright, I sometimes wished there were a few more options to choose from. Their pricing can get a little steep if your email list starts grows (and that can happen quickly when you are doing things right).
One thing to note is that I had a few minor hiccups with their customer support, but nothing too major to complain about.

Vorteile

Moosend is a Godsend! It is the simplest platform I've worked with and does not compromise on any of the features. Creating beautful emails is drag and drop simple.

Nachteile

Actually, I cannot think of anything I dislike or find lacking, really!

Vorteile

I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.

Nachteile

They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Zuvor genutzte Software

Gründe für den Wechsel zu Moosend

Vorteile

I absolutely love Moosend! I am a new user, having come from a huge platform, to a medium platform, and when I found Moosend, it was a no brainer to move my list over. Their Customer Support is, hands down, the best I have seen on the market! Super fast tech support, new integrations and connections come daily. I would recommend this over and over to all my clients.

Nachteile

Missing a few integrations, but that is an easy work around with Zaps.

Vorteile

I can create campaign newsletters to send to my subscribers using my own template and schedule them to send at a convenient time.

Nachteile

It's not easy to generate reports.
Sometimes, I have problems organising elements of my newsletter

Vorteile

With Moosend, I like the ease of planning, scheduling and managing email marketing campaigns
I like that it comes with spam blocker which is very helpful
Email management and marketing automation is easy with Moosend in place.
It is the best email marketing solution I have used yet.

Nachteile

With Moosend, there hasn't been anything to regret yet.

Vorteile

It just works. I am not a fan of programs that are constantly buggy and this isn't the case. Issues I've had are resolved quickly. I get a real person in minutes not days or hours.

Nachteile

Sometimes specialty functions are available but they take them under consideration for future implementation.

In Betracht gezogene Alternativen

Zuvor genutzte Software

Vorteile

We launched a new product line (pen name) and needed a value option to stay in contact and automate on boarding sequences for new readers. We used the free trial for Moosend (up to 500) and then the Pro subscription for unlimited emails. This worked great for our need at the time, because we weren't sure how fast it was going to scale.

Nachteile

The cost above 1000 email subs is the same as many others, so it won't offer much in the way of cost savings for larger lists.

Vorteile

High-quality service that tools you can understand it.

Nachteile

Difficulty in the site Private e-mail or paid e-mail is a must on this site

Vorteile

Moosend is an easy to navigate platform and the set-up was straightforward. I have been able to design my own email templates, elements and save them for future use. It has been simple to design and set up my email campaigns and build the emails into a funnel for each of my lead magnets. There is also the option to send an email immediately or schedule the exact time of delivery. I like that I have also been able to use Moosend to build a pop-up subscription form that I was able to build into a button on my WordPress website.

Nachteile

It took time for me to work out how to create a Pop-up subcription form that could be used on my WordPress website.

Vorteile

I has used this software in the past and it can be used for email marketing on your email database.

Nachteile

I do believe that some more customization on the email templates and delivery rate can be improved.

Vorteile

Saves me some operation costs with smart recipes (pre-set email automation). The campaign editor is also pretty intuitive and not over-whelming for custom automation creations. Another feature we like is the convenience of the landing page inclusion. Everything is handled by moosend automatically from page design to hosting. All we need to do is to send traffic.

Nachteile

Integrations with other popular Saas seem to be lacking but to be fair, they have webhooks and zapier.

Vorteile

Use interface is very intuitive and makes the job simple and effective.

Even with a very big number of emails, the service is very fast.

Great insights also in the blogs.

Started using workflows and they proved very useful. Also found what I needed in the analytics and reporting.

Nachteile

At the moment I cannot think of anything that does not work well for me with Moosend.

Vorteile

Great for newbies as well as experienced marketeers! Packed with great features (marketing automations, email editor, smooth and snappy UI! Highly recommended

Nachteile

In the past, they didn't use to have so many email templates but in the last months it has been addressed.

Vorteile

They are one of the best options for getting the most bang for your buck. Way better than mailchimp.

Nachteile

A few things here or there are glitchy and their reporting could be better, but they are constantly building things out so I have hope for the future.

Vorteile

I like Moosend because of its features, it has helped me to create great subscription forms. The implementation once you understand it becomes easy to manage. Moosend allows you to create several email lists and automation options that can be visualized.

Nachteile

I felt that the integration wasn't easy to understand, there are many ways of setting up your subscription forms into your websites and that can be confused when you start using it. But still seems a great option for beginners.

Vorteile

I recommend Moosend for bulk newsletter. However, not the best option for transactional emails.

Nachteile

Transactional emails API functionality.

Vorteile

Unlimited emails for up to 1000 contacts, this is an amazing feature especially if you want to run a targeted campaign for a selective group of contacts.

Nachteile

The template editor can get better with some pre-defined designs to edit. Hence we use Stripo to design the template and then we import the template into Moosend.

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Gründe für den Wechsel zu Moosend

Vorteile

MOOSEND has all the analytical stuff on the back end that you need to fine tune your marketing campaign. The templates are super easy to use and look amazing. The best part is the price. It does EVERYTHING you will need at a much lower price then the other companies out there.

Nachteile

I can’t really think of anything. It’s super easy to use.

Vorteile

I love that Moosend provides all the features I need for the amount of users we have for free AND doesn't include the logo in my emails. I also love the quirky personality of the brand in the emails they send us.

Nachteile

Landing pages is extra - but you can't have it all for free which is fine. They partner with other softwares and promote those integrations which is fine too.

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Gründe für den Wechsel zu Moosend

Vorteile

You can't beat the price, especially for what you get. The userface is pretty user friendly and for the issues that I couldn't figure out, support responds quickly and is helpful. Love Moosend!

Nachteile

The building feature could be a bit more user friendly. Love the drag and drop! But editing them wasn't super intuitive. I tried deleting a custom value but couldn't find the delete button. Again, what I couldn't figure out, support did.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Moosend

Vorteile

Moosend is by far the most efficient email marketing tool I have used. The workflows are easy to navigate and customize the experience based on your specific needs.

Nachteile

Fortunately I haven't come across anything negative yet.

Vorteile

The powerful features, especially brilliant automation
The great team behind it, with fantastic support & excellent vision
The overall tone of the software: friendly, fun & simple, despite being very flexible & powerful

Nachteile

Nothing for now, really replacing anything else we used

Vorteile

Easy to use, affordable pricing, and excellent customer support

Nachteile

Limited automation features on lower-tier plans, and some clients have reported deliverability issues

Vorteile

Not one thing did I like about this company.

Nachteile

The fact that I was told I could pay up front for a high priced plan, but could downgrade anytime and the prorated overages would go on the tail end of my contract. THAT IS A LIE

Vorteile

I like the pricing, and not much else. 40 char?

Nachteile

Forced me to clean emails, and rejected my entire list just because it had some "bad emails." They couldn't tell me which were bad. Also the tagging is very limited. I can't submit a CSV list of separatae first name and last name and my own tags. When I reached out for help they said my problem to solve, they won't help. They tried to use the excuse that they were protecting my domain...but it's a newsletter....don't have a domain to protect. But the fact they didn't even want to bother helping is what led me to disable my account. Mailchimp did everything I wanted...but for more money.

Vorteile

Deliverability and the level of customer support - are two critical features of the software for me. I like that it is not overly complicated - there is room for more features, but the ones you get are great!

Nachteile

I would like to see some templates outside of the e-commerce realm, but that is not critical for me - I can still design a layout that works for any purpose. I also like the canvas style of visual planning of campaigns and sometimes wish Moosend could head that way. On the other hand, the step-by-step setup that they currently have takes care of all the details and ensures that your emails are ready for prime time.

Vorteile

- The free subaccount feature with basic whitelabel functionalities, all for free or included even in the most basic paid plan.
- The top notch, first class, friendly support team. Seriously, this is worth gold. I would never ever use another software in my business that doesn't offer great live chat support. This is a must. Whenever I have a question, I don't waste any time. I just ask and usually I have a response within 5-30 minutes. Sometimes straight away. Especially when a conversation is rolling.
- The report features. I was blown away when I realised how detailed the reporting is, even in the basic version. And then there's premium reporting available which I don't have yet... I can only imagine how fantastic that must be.
- Their willingness to implement new features and how they listen to user feedback!! This is a really important thing. I've never come across a service provider that is as eager to implement new features as Moosend. They have already scheduled tons of new updates and features. They even have a Trello board where customers can come in and upvote feature requests as well as post their own. Absolutely amazing.
- Their pricing. Super affordable, fair. From experience I can say that this type of pricing structure is superior to having to pay for sending x amount of emails per month. IF it's affordable at least. Not like some other, bigger providers. This is a really big and important plus.
- There's probably even more I'm forgetting right now!

Nachteile

Nothing, really. Except that the whitelabel functionality currently has some holes that need to be filled. I was assured though that they have lots of changes lined up in this regard. So I'm just patiently waiting for those to be implemented. If they nail the pricing structure on those plans as well, Moosend will be the PERFECT solution for both agencies as well as individuals.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Moosend

Vorteile

La facilidad de uso y lo fácil que es de gestionar, ño intuitivo que es y las características básicas que tiene. Lo hemos implantando en una de nuestras delegaciones internacionales y han quedado muy contentos. Cuando lo escogimos en su momento, usamos la versión de prueba junto con la otros programas, y nos pareció la más sencilla y con una interfaz más amigable.

Nachteile

No encuentro nada negativo. Nuestra delegación está encantada con los resultados

Vorteile

Eight Workflow options
Cheap with an amazing free plan.

Nachteile

While I'm glad that a subscription form can be added to a campaign, I'd like to be able to create a subscription form with a shareable link I can use to get people to join a list without having to embed it somewhere.

Vorteile

Moosend is an amazing tool with some very unique features. The tool is easy to use and the customer service is always on point with any question you might have. The AI-based automation and email templates are a breeze to use. My favourite thing about it is it helps you engage your customers after they leave your site. It’s AI help us send cart abandonment and product recommendation mail which are completely automated which is a big plus. These features make my work so much easier, knowing that my visitors can choose a product recommendation based on their interests and needs. This product recommendations have also helped us increase our sales by 10-15%. I would say it's safe to say Moosend is probably the best ecommerce email marketing tool out there!

Nachteile

I don’t have anything to complain about this tool!!!!

Vorteile

Ease of use, nice templates, and walks you through the needed steps, gives nice emails to arrive in their inbox. Also allows you to do landing pages for events and promos.

Nachteile

No real cons - could add a few modern templates for emails (although this is not a complaint as much as preference).

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Zuvor genutzte Software

Gründe für den Wechsel zu Moosend

Vorteile

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Nachteile

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

Vorteile

Creating a simple campaign or a highly complicated automated campaign has been really made simple by Moosend. A non-technical person can also create successful campaigns. Moosend lets you easily segment your customers on the basis of their behavior. You can segregate your customers who have contacted you, visited specific pages that they been to and replied to your mails,, etc easily. You can have as many contacts as you want and send them emails and segregate them at the same time. You can easily create a recipe accordingly depending on steps and stages that you want to keep depending upon different scenarios.

Nachteile

Working on Moosend on the move is a little difficult. We have to have a laptop to work on it.

Vorteile

I like the customer service the best, they're always there, super helpful, and knowledgeable. The system itself works well, it's pretty simple and easy. They have you set up a clean list for better reach, which I really appreciate. Emails are easy to set up and send out, this is essentially what I use it for, my newsletters.

Nachteile

Automations are not as robust as I'd like, I'm used to Active Campaign, but then I pay a lot more for AC compared to Moosend. Some things need a workaround that other systems I've used have already in-built.

Vorteile

It was easy to use and very flexible in terms of design, segmentation, and customer support.

Nachteile

Sometimes emails could be flagged as spam, but that's an issue that could be fixed with time (we've only been using the platform for the past 6 months)

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Zuvor genutzte Software

Vorteile

Everything is under one roof, plus you can also schedule your multiple resends at the time of sending emails.

Nachteile

should be having spam filters to bypass Gmail

In Betracht gezogene Alternativen

Warum Moosend gewählt wurde

Gründe für den Wechsel zu Moosend

Vorteile

As an all-in-one marketing tool, Moosend can be used in email marketing campaigns, landing pages, subscription forms, and even as a lead magnet through integration with your website to track visitors and events automatically.

Nachteile

The only thing I might dislike about Moosend is that they don't have a mobile app just yet.

Vorteile

Moosend provided the powerful analytics
Moosend provides the facility to send transactional emails
price is affordable
It provides the easier interface

Nachteile

Customization is difficult
Template management
The signup page must be more personalized

Vorteile

The platform is very cheap. It claims to have several advanced features.

Nachteile

You get what you pay for.
None of the advanced features actually work.
Support takes ages to get back to you.

Vorteile

The best thing about Moosend is the ability to easily create and customise your own templates and then set them up with automation triggers. This is the kind of thing that takes your email comms to the next level. The ability to set these up is also clear and easy.

Nachteile

The branding and interface are a little lacklustre, but I feel like that's easily fixed. They seem to be concentrating on the development of the platform while they're young. The UI doesn't feel as intuitive as some bigger ESPs just yet, but I feel like this is something they're probably working on.

Vorteile

My favorite aspect of it is how it encourages client interaction after they leave your website. Cart abandonment and product referral emails are possible by automated AI.

Nachteile

Whatever you pay for, you get. I heard that some functions are missing, but in my opinion, it has everything that is needed.

Vorteile

Moosend is cheaper compared its core competition.

Nachteile

There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.

Vorteile

When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful.
It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.

Nachteile

It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Moosend

Vorteile

Ease of use
Free for under 1000 subscribers
Great real time support
great sub-account system for my clients

Nachteile

More techincal support can be harder to access

Vorteile

Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.

Nachteile

Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Moosend

Vorteile

Ease of use
Quick campaigns with a lot of control
Free options for people starting and growing their business
Fantastic Customer Support (quick replies, good answers)

Nachteile

They listen to their customers and roll out changes and updates so anything which may not be currently available, may soon be rolled out.

Vorteile

The first thing you will notice about Moosend when you sign up is the almost overwhelming number of features that are available, and you can make use of almost all of these features for free on the free tier pricing plan.

I am convinced that Moosend is definitely one of the most generous Email Marketing SAAS providers out there. You can send an unlimited amount of email every month to your lists, but the only caveat is that you are limited to a maximum number of 1000 contacts per list if you are on the free plan.

The interface of Moosend is quite polished and easy to use, although the WYSIWYG content editor can take a while to load at times, that is mostly due to network conditions.

One feature that I really like about Moosend is the A/B split-testing before you send out a broadcast to your list, so as to optimize click-through and open rates because the best performing version of your broadcast gets sent to the higher percentage of your recipients or list. I hope that made sense!

Nachteile

If the network isn't stable, the content editor can take a while to load at times. Apart from that, there's nothing else that I'd complain about.